The Watch: Casio Collection Sports Men’s Alarm Chronograph W-753-1AVES

This Casio Collection Sports Men’s Alarm Chronograph (W-753-1AVES) has a 42mm digital display protected by a silver resin case and scratch resistant mineral glass. Featuring an LED backlight, a moon phase indicator, a tide indicator, a yacht timer, a simple direction finder and an automatic calendar, the watch is fitted with a textured black resin strap and is water resistant to 10ATM. All Casio watches come with a 2-year manufacturer’s warranty.

Key Features:

• Quartz Movement
• Moon Phase Indicator
• Tide Indicator
• Simple Direction Finder
• Auto Calendar
• Yacht Timer
• Water Resistant to 100m

The Family: Casio Collection Sport

The Casio Collection Sport family looks to enhance the wearer’s experience and enjoyment, no matter what the sport. Varying from timepieces that are specifically designed to assist with certain sports to those that are more generic, the collection offers premier sporting watches at sensible prices.

The Brand: Casio

Having already established themselves as major players in the consumer electronics world, Casio entered the timepiece market in 1974 with the release of the Casiotron, the world’s first Auto Calendar watch. Innovation and world firsts have defined the company’s history ever since, the most striking of these being the release of the first ever touch screen watch in 1991, 24 years before the Apple Watch, and the first ever wrist camera watch in 2000. In short, Casio was producing smartwatches decades before the term had even been coined. Add to this legendary lines such as the revolutionary robust G-Shock and the hipster popularity of the company’s retro designs, and Casio cements its reputation as a famously reliable and precise name in both analog and digital watches.